t-shirt Design

Beta Bouldering Gym

As part of a design project for Beta Bouldering Gym's merchandise store, I sought to capture the unique spirit of the Beta community in a t-shirt design. Drawing inspiration from Flagstaff's stunning natural beauty, I created a stamp design featuring the iconic mountains and sunflowers of the region, as well as climbers venturing out to boulder among the majestic Ponderosa pine trees. The incorporation of the figure "66 cents" pays homage to Flagstaff's status as a key stop on the historic Route 66, adding an extra layer of meaning to the design. Overall, my goal was to create a t-shirt that not only looked great, but also captured the essence of the Beta community and its connection to the surrounding landscape.